Hi, I’m Claire Kim — a Digital Marketing Designer building brands through thoughtful, strategic design.
I lead creative initiatives across web, campaigns, reports, social, and integrated marketing experiences. From shaping brand identity systems to designing high-impact content, my work connects business goals to clear and compelling visual narratives.
With a background in UI/UX design, I approach marketing with a user-first mindset. Even in campaign work, I think about flow, perception, clarity, and experience. To me, design is strategic infrastructure — not decoration.
In an AI-accelerated world, strong brands aren’t built by volume. They’re built by clarity, intention, and systems that scale.
Outside of work, I recharge by spending time in nature — knitting, slowing down, and finding inspiration in quiet moments. You can see what I'm currently casting on here @knit.by.borong
FYI, new portfolio coming soon (March 2026)! 👋